I didn’t explain this book that well. You should just read it yourself.
“Thus all the messages in the media function in a similar fashion: neither information nor communication, but referendum, perpetual test, circular response, verification of the code.”
“It is useless to ask if it is the loss of communication that produces this escalation in the simulacrum, or whether it is the simulacrum that is there first for dissuasive ends, to short-circuit in advance any possibility of communication. Useless to ask which is the first term, there is none, it is a circular process-that of simulation, that of hyperreal.”